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Council Highlights - March 21

Council Highlights - March 21
Posted on 03/23/2018
Please note that this summary is not a full representation of the meeting. For the Official Record please refer to the Council Minutes in the next Council Agenda.

Economic Development Marketing Plan 

Council has endorsed four key action items recommended in the Economic Development Marketing Plan completed by eSolutions Group.

The goal of the plan was to raise awareness about the economic development opportunities in the Township amongst key audiences, as well as support the economic development vision of being a prosperous community that enables agriculture, tourism and attracts sustainable business while maintaining the quality of life that is valued by its citizens.

The finalized Plan outlines a number of key objectives, themes, messages, audiences, monitoring methods and includes twenty-one (21) implementation tactics focusing on e-communications, media relations, Council communications, and traditional marketing and communication programs. Four key action items recommended in the Plan and endorsed by Council include:
Website Refresh
Community Profile
Video/Photo Database
Social Media Advertising

Community Improvement Plan Application Approved
Council approved an application received through the Township’s Community Improvement Plan for signage improvements at 4 Queen Street West in Elmvale. Through the program Council is able to approve 50% of the total project costs, up to a maximum of $5000. The cost of the signage improvements is quoted at $1,669.00, resulting in an $835.00 grant.